Mission:

They like transforming main trends in order to dress and offer their clients personal style expressions with new colours, moods and materials, every season. ALCOTT is similar to people wearing this brand: smart and free. It is suitable for dynamic young people wearing casual articles of clothing and wanting to stay out of stereotype. Free to be! By paying attention to their clients, ALCOTT transforms itself with them. They endorse social evolutions; pay attention to new technologies, to art and music trends which can be found in their collections and in the design of their stores to make their clients be part of the ALCOTT community. Entrepreneurial spirit and constant improvement are the strong values on which ALCOTT brand is based. It includes design, distribution and sale in a successful mixture of product, price and style.