Around the world, most companies had to compulsorily make a transition from offline to online mode to keep running their businesses amidst the global pandemic. Keeping up with the trend, the luxury...

The 2019 Pulse of The Fashion Industry 2019 Report declared a decrease in progress towards reaching sustainability within the industry. The report concluded that though Pulse Score increased in 2019...

The ongoing pandemic has forced luxury fashion houses to explore digital avenues with brands exploring unique digital methods to virtually engage consumers to offset their declining sales. Sheetal...

Finding genuine goth clothing brands has always been a difficult task. It takes a lot of effort, time, and money to build your own goth wardrobe. To save you from stress, pain, and unnecessary costs, ...

Reportedly 16 million tons of textile waste each year is from denim pairs. A division of the US-based cotton denim industry is trying to combat some of its waste with an initiative known as Blue...

Sourcing products can be difficult for ecommerce fashion brands. Some opt to make products themselves, owning all means of production. Others contract manufacturers to work directly with them and...

It is important for brands & manufacturers to stay relevant in the apparel business to survive in a highly competitive business environment. The apparel industry is constantly evolving and is subject ...

Organic cotton underwear is the best thing right now, for you and the planet. Underwear is the first thing you put on, in the morning, and the last thing you take off before you take a shower and go...

Fabric is an important parts of designing; if you don’t know the basics of fabric, its terminology, you’re not going to know what to look for. Designing swimwear, raincoats, suits, sweaters, and/or...

A study was conducted to understand the clothing purchase behaviour of 120 rural families staying in the sub-mountainous area of Hoshiarpur district, Punjab, to understand the factors which...