AI is reshaping the footwear industry, enabling the creation of custom, sustainable shoes with improved design and production. It enhances efficiency, personalisation, and sustainability,...

The European Union stands as a pivotal force in the global fashion garment industry, significantly influencing both import and export markets. Despite its considerable impact, there is a noticeable...

Hemp’s strength, quick growth, and high yield per acre make it a key player in eco-fashion despite misconceptions linked to its relation to cannabis, which pose challenges such as regulatory hurdles. ...

AI’s integration into fashion enhances design, customisation, and efficiency, with generative AI promising an additional $150bn in revenue. Exploring AI’s transformative role in fashion, from...

The global sneaker market, valued at $80.19 billion in 2024, is experiencing a slowdown in growth due to oversaturation, limited innovation, and consumer shift towards available models. Despite...

Generative AI with AR is transforming fashion, enhancing consumer experiences, and streamlining design processes. It offers personalised shopping, virtual try-ons, and sustainability, despite...

In a world increasingly aware of the environmental and social impacts of consumption, this article delves into the rise of conscious consumerism, offering insights and practical steps to align...

Fashion illustration, blending artistry and design, vividly brings garments to life before creation. With roots dating back to the 16th century, it has evolved from a practical tool to a nuanced...

What started just as an acronym, is today a prominent fashion trend that is making waves among its fans who are not only outgoing and adventurous but also possess a taste for style. In 2024, gorpcore ...

Colour psychology has long played a key role in fashion and consumer behaviour, with the choice of hues significantly influencing consumers’ choices and the success of fashion brands. Consequently,...