A customer, who walked into a shopping Mall in Bangalore with an intention of buying a watch, ultimately bought one, but with a price that exceeded his budget. He explains that the inspiration behind ...

In today’s "Globalised Economy" the more obvious developments of the current industrial generation concern the use of information technology in communication, and mechanisation in production.

The recent years have witnessed rapid transformation and vigorous profits in Indian retail stores across various categories. This can be contemplated as a result of the changing attitude of Indian...

As per the report of the U.S. Commerce Department, there is a bounce in the Retail sales by 1.2 percent during the month of November which is comparatively 1% higher than '07 October and 3.2% higher...

Major department stores spend millions of dollars each year developing effective strategies for marketing and displaying their items so that the customers find them irresistible, opening their...

Retail shrinkage is the difference in the value of stock as per the books and the actual stock available in the shop. A survey in 118 retail chains in the US states that the country has lost $31...

FDI can be defined as a "cross border investment", where foreign assets are invested into the organizations of the domestic market excluding the investment in stock. It brings private funds from...

What are the things that come to mind when you think of festivals? Fun, colors, gaiety, cheer, excitement, happiness and……… SHOPPING!!! The festive season is the time for promotional offers. Come...

Organised retailing with modern technology can guide the economy along, cut costs, curb avoidable losses, increase production and employment as well as make available products to consumers at...

Visual Merchandising is the art of displaying merchandise in a manner that is appealing to the eyes of the customer. It sets the context of the merchandise in an aesthetically pleasing fashion,...