Fashion is transient in nature and constantly evolving in form and concept, and so to design fashion clothing is a confusing and volatile experience.  It is often, however, this very volatility that creates the excitement and buzz which draws people into this most precarious of businesses.

The fashion game is a tough one with many casualties. However, after more than 35 years in the business with varying degrees of notoriety and success, French Connection is now one of the most recognisable fashion brands on the high street with a global reach, operating in over 30 countries, with over 1,000 stockists worldwide.