Multi-channel retailing broke the barriers of geographical locations. But with the advent of digital technology there are various platforms from which consumers have the access to purchase garments...

The emergence of e-commerce and shopping for just about anything being only a click away makes it important to have a well oiled supply chain management system. With endless product lines and...

The dress that is hiding in one's closet for more than a year now, the pants that do not fit, and a suit that one cannot repeat anymore to a wedding, all of it now can be sold with the help of an...

Online retailers are emerging as important sales channels for consumer brands in the country as more Indians take to shopping on the Internet. Apparel and accessory brands, such as Puma, Nike and...

Online retailers are handing out pink slips in large numbers as they shift attention to controlling costs from acquiring customers, several industry executives said. Among the companies sacking staff ...

With Online shopping becoming popular everywhere across the globe, the brick and mortar stores are soon going to be passé. A wide variety of options and sizes are available to shoppers, which...

Online brand management builds and maintains a credible image of a business on the internet. With the rise of online brand marketing, social media monitoring becomes helpful in building a good...

Beyond a shadow of a doubt, the fast pace of technological changes and the global economy have resulted in hyper competition as the nature of today's competitive landscape. In the recent years,...

E-commerce stands for electronic commerce and pertains to trading in goods and services through the electronic medium, i.e. the Internet or phone. On the Internet, it pertains to a website, which...

Internet branding is one strategy that business owners can employ to establishing their position in the marketplace. Even well-established companies are investing on creating an online brand...