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Since the company's inception in 1978, Shiatzy Chen has run operations based on its signature Eastern style and label, and insists on the highest quality of service at each new point of sale. Subsequently, avid customers have enjoyed only the most sublime shopping experience. Shiatzy Chen currently has a total of 50 retail locations in Asia and Europe. Of these, 19 are exclusive boutiques and 31 are department store concessions as well as other retailers. In 2011, Shiatzy opened a boutique on Eue Saint Honore, Paris, and the nexus of the luxury item trade. This move brought shiatzy out onto the international market.

The designer set up shop in Shanghai's Jinjiang commercial sector in 2003, directly in line with the appreciating value of Eastern-inspired fashion in the mainstream market there. This was followed by the opening of boutiques in Hong Kong, Beijing, Qingdao, Tianjin, Macau, Shenzhen, Dalian, and Nanning, each one adding a new verse to the poetic odyssey of Eastern couture. With remarkable conviction and self-confidence, Shiatzy Chen is now looking forward to the next ten years, in which she hopes to achieve exponential growth not only in Taiwan, China, Hong Kong, Macau, Kuala Lumpur and Paris, but also in other locations with the addition of new flagship stores, allowing neo- Chinese chic to embellish the world of fashion.