During the last twenty years, the global trend towards outsourcing, first for production within China and more recently for services within India, has been the engine of spectacular growth

Understanding the diversity in shopping styles and attitudes is important in today’s consumer marketplace. To gain greater insight, a recent IBM study focused on two groups – teens and boomers. We...

Growth can also be defined in terms of whether it is in the same line of business or in a related field. An example could be that of a fabric manufacturer either ramping up capacity to produce more...

50% of respondents did not like in-store media at all. 10% had actually left a shop because they found it offensive or too distracting. 20% said that music was often too loud and had put them off...

After years of effort, experimentation and some reflection, I've come to some conclusions about how to save money shopping for clothing online. I recommend three avenues if you want to browse from a...

Presenting your promotional products on a glass shelf display is more than just about the arrangement of the products. First impressions of prospective customers and maintaining high standards for...

The $250 billion retail market in India, which remains vastly under penetrated by organised retailers, could be set for a huge transformation as the government looks at relaxing mles on direct...

During our recent online poll, we asked the following question: What upsets you the most when receiving poor customer service? Eighty percent of the poll participants said the "I don't care attitude" ...

Business has become competitive and complex these days. The branding, positioning, patronizing and believing are all aspects of a product which any business can scarcely ignore. However the controls...

Any time you walk into your favorite store, be it for weekly groceries or maybe for a shopping spree, you notice a sea of humanity floating in and out of the shop. This often causes one to wonder the ...