Fashion Retailing in India is rapidly evolving, with organized retail gaining popularity in metropolitan and semi-rural areas. The sector's growth creates numerous job opportunities. With a large...

Online retailers like Zivame and Zovi are enhancing the shopping experience by simulating offline "touch and feel" comfort. Zivame conducts lingerie fitting workshops to build brand credibility,...

Fashion retailing has evolved from general stores to specialty and departmental stores. The market is driven by consumer demand for fashion, with short product life cycles and fierce competition....

Private label products have steadily grown over two decades, with Europe leading, where they account for 35% of the market and 52% in UK supermarkets. In the U.S., their share is under 20%, while...

Guerrilla marketing uses unconventional, surprise-driven strategies to captivate audiences and boost apparel retailers' profits. Originating from Jay Conrad Levinson's concept, it parallels guerrilla ...

Beijing's retail market reflects an economic slowdown and a shift to online shopping. Retail sales grew by 11.7% in the first half of the year, below the 15% benchmark for robust growth. High-end...

India's retail sector has been a focus of policy debates over FDI, aimed at reducing deficits and boosting the rupee. Ranked fifth in AT Kearney's 2012 GRDI, the sector was projected to grow from...

Despite debates over FDI in Indian retail, online stores like Myntra, Snapdeal, and HomeShop18 are offering discounted Western brands such as Abercrombie & Fitch and American Eagle, which have yet to ...

Digital retail is one of the most advanced concepts in the world of apparel retail. It includes online retailing and retailing with mobile apps. Buyers are gradually shifting their interest from...

The implementation of law in favor of bringing Foreign Direct Investment (FDI) in retail to India finally took place. People across the country had differing opinions. Some were in favor of the law...