Fashion Highlights

Poor product data and rising returns are closely linked drivers of higher e-commerce logistics...
Fashion shopping addiction often develops gradually through emotional triggers, social media...
The global bridal wear industry is shifting from tradition-led designs to personalised,...
Blockchain is transforming textile supply chains by enabling secure, end-to-end traceability and...
The global bridal wear industry is shifting from tradition-led designs to personalised, technology-enabled and sustainable fashion. Customisation, fabric innovation, e-commerce, virtual...
The Premium Fashion E-commerce Gap: Why Desire, Trust and Conversion Must Work Together

Premium e-commerce in 2026 must move beyond 'visual confidence' to build genuine trust. High-value ...

Carted Away: Decoding Compulsive Fashion Consumption

Fashion shopping addiction often develops gradually through emotional triggers, social media...

Dressed in the Mind: Why Psychology Must Emerge into the World of Fashion

Fashion is deeply psychological, shaping identity, behaviour, confidence and emotional well-being. ...

Adidas x Kanye West | Yeezy Foam Runner

What: Collection of foam sneakers

USP: The Yeezy Foam Runner feature injected EVA foam to provide lightweight and durability. These footwears are made using algae harvesting technology that helps to keep lakes clean. The soft top layer in the footbed offers comfort along with strategically mapped vents around the foot to provide air flow and breathability.

Price: Rs 7,999

Availability: Online on shop.adidas.co.in

Ritu Kumar

Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes in...

J J Valaya

House of Valaya

J J Valaya has succeeded in making it big in the world of international...

Judy Frater

Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Tony Ward

Tony Ward

"You have to truly understand what your client wants, know her needs, what...