Product Focus
Khadi and Village Industries Commission (KVIC)

Khadi and Village Industries Commission (KVIC)

What: Khadi cotton babywear and handmade paper slippers (0-2 years)

USP: The collection of sleeveless vests and frocks is made with 100 per cent hand-spun and handwoven cotton fabric that is soft on sensitive skin of the children and prevents from rashes or skin irritation. The collection also features handmade paper “use and throw” slippers which are 100 per cent eco-friendly and cost-effective.

Price: Rs 599 onwards

Availability: At Khadi showroom in Connaught Place, New Delhi and online on khadiindia.gov.in

About KVIC: KVIC is a statutory body formed by the government of India under the KVIC Act of 1956 that aims to nurse employment and economic uplift in rural India. KVIC constituted as an apex body under the Ministry of Micro, Small and Medium Enterprises to help plan, promote, facilitate, organise and aid in the development of Khadi and Village Industries in rural India in conjunction with other agencies involved in rural development.

Birkenstock x Jil Sander

Birkenstock x Jil Sander

What: Autumn Winter 2021-22 collection of unisex footwear

USP: This collection of unisex shoes and sandals is conceived by Jil Sander’s creative directors Lucie and Luke Meier, who have blended the sense of luxury, comfort, and design with the authentic Birkenstock silhouette. The three existing models Arizona, Milano and the Berlin, have all been reimagined, sporting an exaggerated silhouette with rounded, wider and higher profile and larger outsoles, resulting in a strong look and grounded footprint. Whereas new Velan model is a reinvention of the Berlin closed-toe sandal, with a soft nappa strap to wrap around the ankles.

Price: Rs 29,990 onwards

Availability: Online on Birkenstock.in/1774.com

About Birkenstock: Headquartered in Germany, Birkenstock is a global lifestyle brand with a heritage in iconic footwear, rooted in the creation of the Birkenstock footbed.

About Jil Sander: Jill Sandler is a high-end luxury clothing brand. Launched in 1968 by Jil Sander, the fashion house presented its first women’s collection in Hamburg in 1973. Three years later, Jil Sander GmbH was founded in Hamburg. In 1994, the brand’s first showroom opened in Milan, later becoming the creative and operative headquarters of the company.

Monrow

Monrow

What: Collection of footwear for women

USP: To celebrate Eid, a day full of traditions and culture, Monrow presents an array of different styles of footwear suitable for those who like to bring in the old-world charm with floral designs and traditional styles. The range includes kitten heels, block heels, comfortable wedge heels and flats in a beautiful colour palette of metallic, bright, flashy and bold shades.

Price: Rs 899 onwards

Availability: Online on monrow.in

About the company: Founded by fashion lover Veena Ashiya with a crazy passion for design, Monrow is a millennial footwear label that brings the right balance of minimalism and craftsmanship to life.

Kalki Fashion

Kalki Fashion

What: Collection for ethnicwear for men

USP: The collection includes an array of quirky, well-structured floral and printed Nehru jackets, waistcoats, perfect for any wedding function. The curated ethnic outfits in baby blues, mellow yellows, champagne golds and rustic reds, are flourished in bandhani to channel ones inner desi vibe, vibrant bloom prints, kurtis hand-studded in abla work, cow kurti sets, and more.

Price: Rs 6,275 onwards

Availability: Online at kalkifashion.com

About the company: Born in Mumbai, India in 2007, Kalki evokes the very spirit of the city it was founded in. An upstart, innovative, and dynamic brand, Kalki offers the best of contemporary, ethnic Indian fashion and fusion-wear styles.

Raisin | Constellation

Raisin | Constellation

What: Collection of kurta sets for women

USP: Inspired by the sun signs, the collection of navy blue kurta sets have hand-embellished sequins on them. The range includes 12 different attires to represent all 12 sun signs; the colour navy blue was chosen to represent a night sky full of stars.

Price: Rs 2,499

Availability: Online on raisinglobal.com

About the company: Backed with a strong foundation of Parvati Fabrics Ltd with over 30 years of experience, Raisin has been offering the most comfortable fashion experience for women of all ages. The essence of Raisin is fashion that has been crafted to be exceptionally comfortable, yet stylish, an ideal choice for today’s modern woman.

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