Product Focus

Arrow Sports

Arrow Sports

What: Anti UV shirts for men

USP: Made of light cotton, the assortment has undergone a treatment with HeiQ Sun Block technology that reflects the anti UV rays, harmful to human body when in contact. The collection has 35 UPF rating that blocks 99 per cent of all harmful UV radiation and is available with a smart button-down collar, long sleeves, a chest patch pocket and a curved hem. The range comprises both formal and sport shirts and t-shirts designed in summer prints and colours.

Price: Rs 2, 399

Available: All Arrow stores

About Arrow: Born in 1851, Arrow is a blue blooded American brand – bold, timeless and elegant. For more than 160 years this symbol of quality and trust has ruled the hearts and minds of audiences. It has innovated every important style: introduced the detachable collar, launched the adjustable waist bands in trousers and brought the wrinkle-free, stain-free concepts to clothing. Today, Arrow has a range that suits the corporate corner office decision-maker as well the young professionals.

Crocs | Botanicals

Crocs | Botanicals

What: Spring-summer 2018 collection of footwear for men, women and children

USP: Inspired by nature, the limited-edition collection plays with metallic embellishments and electro-graphics. It elevates everyday styles into a fashion statement for spring-summer. Central to the design is the tropical hibiscus flower and high-shine metallic butterflies.

A new iridescent finish and three-dimensional hibiscus flower charms come together in neon-botanical inspired classic electro-floral clogs and sloane electro-floral slides. These clogs are available in deep blue and bronze colors, while the slides are available in deep blue and oyster.

A night-black background finish, white graphics and three-dimensional butterfly charms come together in biodiversity-inspired classic electro-butterfly clogs. The silhouettes set off the metal and plastic butterfly embellishments for a dramatic, dream-like effect.

Price: Rs 3,299-3,599

Available: Select Crocs stores and on shopcrocs.in

About Crocs: Crocs, Inc is a world leader in innovative casual footwear for women, men and children, combining comfort and style. Every pair of shoes within Crocs’ collection contains Croslite material, a proprietary, moulded footwear technology, delivering extraordinary comfort with each step.

Zodiac

Zodiac

What: Summer 2018 collection of apparel for men

USP: Spun from Egyptian Giza 86 cotton with a ‘luxurious silk touch’, the Barboni range of business shirts celebrate the spirit of summer. The Z3 casual shirts assemblage are 100 per cent cotton with eco-friendly ‘Trademark Vintage Wash’. The ZOD! clubwear range comprises digitally printed florals that ensures HD-like impact of the design on the fabric, perfect for summer brunches or sundowners.

Price: Rs 2,999 onwards (Barboni), Rs 2,299 onwards (Z3 casual shirts), Rs 2,499 onwards (ZOD! clubwear)

Available: All outlets of Zodiac

About Zodiac: Zodiac Clothing Co. Ltd. is a vertically integrated, trans-national that controls the entire clothing chain from design, manufacturing, distribution to retail sales. With a manufacturing base in India and sales offices across India, UK, Germany and the US, Zodiac has 3 premium menswear brands, each positioned to address a specific target consumer.

Horra | Murses

Horra | Murses

What: Collection of bags for men

USP: The range is a fusion of elegant designs and craftsmanship with lightweight laptop bags, tote bags—a softened version of briefcase, and duffles or travel bags that are resistant to rough handling in different colours.

Price: Rs 1,500 onwards

Available: On horraluxury.com

About Horra: ‘Horra’ in Spanish means ‘time’. It spells panache, perfection and novelty. Accentuating the timing for every fashion as well as the beauty of every creation into an elite feeling of divine indulgence, the brand by PB Group brings an exclusive range of bags and watches.

AM: PM | Warli

AM: PM | Warli

What: Spring-summer 2018 collection of apparel for women

USP: Titled ‘Warli’, the range is inspired by tribal art, once practiced in the mountainous and coastal regions in and around Maharashtra and Gujarat. The assemblage includes asymmetric tops, tunics and shirts with screen printing and tribal accents such as studs, stones, tassels, rings and multi-colour piping, on chanderi, cotton lawn, cotton poplin, linen and gauze. The assortment has a palette of dark hues such as navy blue, sky black and earth brown, and vibrant hues like sunshine yellow, crimson, olive and mint.

Price: Rs 7,000 onwards

Available: All stores of AM:PM and on ampm.in

About AM:PM: Fashion label by Ankur and Priyanka Modi, AM:PM is focused on wearability, comfort and style using fabrics tailored with pure and woven materials. The brand also uses handicraft with old methods of printing and embroidery stitches.

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