Product Focus

Tommy Hilfiger | Tommy Jeans Coca-Cola

Tommy Hilfiger | Tommy Jeans Coca-Cola

What: Capsule collection of jeans for men and women

USP: The range is a special re-edition of the styles Tommy Hilfiger designed in 1986 to create the very first Coca-Cola clothes collection.

Price range: Rs 2,599-5,999

Available: Select Tommy Hilfiger stores in India.

About Tommy Hilfiger: One of the world’s leading designer lifestyle brands, Tommy Hilfiger is internationally recognised for celebrating the essence of classic American cool style. Founded in 1985, Tommy Hilfiger delivers premium styling, quality and value to consumers worldwide.

Yell

Yell

What: Collection of linen for men and women

USP: Inspired by pastel shades of pink, green and blue, the range provides linen options for both weekends and weekday wear, giving constancy against the soaring temperatures of urban India.

Price: Rs 2,500-10,000

Available: All Yell stores in India

About Yell: Yell is an established fashion label by Divya Gupta, which caters to men and women across urban India and around the globe.

Melissa | Melissa Family

Melissa | Melissa Family

What: Spring-summer 2019 collection of footwear for men, women and kids

USP: The range guided by the construction of human ties – the family. Inspired by the human value: memory, the range describes the meeting of the past and the present. The shoes are hypo-allergenic, elastic and 100 per cent recyclable. The assortment is environment-friendly and made out of a patented material called Melflex, that can be worn through the summer and monsoons.

Women’s collection includes mules, wedges, slip-on sneakers, sliders, comfortable flip flops and retro-inspired flats. While childrens’ range comprises boots, sandals, shoes embellished with stars or flowers, and rain boots. Men’s range includes sandals and sneakers. The assemblage also features handbags ranging from totes, backpacks to mini handbags.

Price: Rs 3,999 onwards

Available: Online on melissaindia.com

About Melissa: Started in 1979, Brazilian footwear brand Melissa is known for its creative innovation with plastic made from the brands trademark material called Melflex, a PVC material thats flexible, comfortable, and durable.

Fendi | Baguette

Fendi | Baguette

What: Spring summer 2019 collection of bags for women

USP: Bearing its name from the French baguette bag that was traditionally carried under the arm, the range makes a comeback with the slightly re-proportioned and in a new oversized design with a mini version. The bag is crafted from a kaleidoscopic range of materials from denim to embroidered jacquard, including the hyper soft FF logo embossed leather in pastel colours.

Price: Rs 1,00,000 onwards

Available: All Fendi stores and online on fendi.com

About Fendi: Founded in 1925 in Rome, Fendi is an Italian luxury fashion house producing fur, ready-to-wear, leather goods, shoes, fragrances, eyewear, timepieces and accessories. The brand is renowned for its fur and fur accessories.

Crocs | Serena

Crocs | Serena

What: Spring summer 2019 collection of footwear for women

USP: The everyday style range includes sandal, flip and slide silhouettes. The assortment features stretch straps, lightweight and supportive, and boasts moulded Croslite uppers that is durable, washable and water-resistant.

Price: Rs 1,995-2,495

Available: Select Crocs retail locations and online on shopcrocs.in

About Crocs: Crocs, Inc is a world leader in innovative casual footwear for women, men and children. Every pair of shoes within Crocs’ collection contains croslite material, a proprietary, moulded footwear technology, delivering extraordinary comfort with each step.

expert speak VIEW ALL

A few years later, the same process is now taking place in textile printing, and this has never...
Posted by
Gabi Seligsohn | Feb 04,2016
Effective quality management starts with a quality policy. Effectiveness is the extent to which...
Posted by
Pradip Mehta | Jan 23,2016
Indians are too enamoured of Hollywood. We can’t help it. We have been conditioned this way. The...
Posted by
Anurag Batra | Sep 02,2015
It was in 1987 that Asif Merchant got into the business of wholesaling of footwear. He bought from...
Posted by
Asif Merchant | Sep 02,2015
Is your business ready for Textiles 4.0? Before you can say, 'Yes', 'No', 'May be' or 'I don't...
Posted by
Aseem Prakash | Apr 25,2016
Why do I ask if India can afford to miss the bus again? Because whether we like it or not, whether...
Posted by
Rahul Mehta | Aug 12,2017
Luxury is a lifestyle, and fashion is just a minuscule part of it. Businesswise-the most visible or ...
Posted by
Abhay Gupta | Dec 23,2016
Imagine a cricketer, once an exciting player but now aged 45, having put on oodles of weight, too...
Posted by
Rahul Mehta | Sep 11,2015
It was not very long ago that people who shopped online in India were considered 'ahead of time'....
Posted by
Arun Sirdeshmukh | Jan 21,2016
The focus in research and development (R&D) is now more and more set on new sustainable products...
Posted by
Fanny Vermandel | Jun 24,2016