Product Focus

JCPenney | Eva Longoria Home

JCPenney | Eva Longoria Home

What: New bedding collection with Eva Longoria

USP: The collection features four distinct bedding sets influenced by the rich art and culture of Turkey, Morocco and Spain. The collection combines sophisticated patterns with chic colours to create a relaxing sanctuary in any bedroom. Each bedding set includes a comforter, two shams and a bed skirt.

Key collections: Adana, Marrakech, Mireles and Solana.

Price: US$ 129.99 to $169.99

Available: At JCPenney stores and on jcpenney.com

Trendy Diva

Trendy Diva

What: Spring-summer 2015 collection consisting of fashion garments and accessories like evening/cocktail wear, prom, and smart casuals along with add-ons like printed peplum tops

USP: Using a delightful combination of bright and breezy colours, cool fabrics and hues, the collection exudes free spirit, and merges glamour with comfort and sophistication. The glitzy and glamorous collection includes blends in silks, crepes, chiffons, polyesters, prints, taffetas, etc. It promises to give a sense of style statement whenever and wherever one steps out.

Price: Rs 1,795-4,995

Available: trendydiva.com

John Players | #Buddiez

John Players | #Buddiez

What: New spring-summer collection for male Indian youth

USP: The new range offering animated colours, contemporary fits and bold styling captures global trends and reflects the vivacity and vibrancy of youth. ‘Informalist’ and ‘Sunkissed’ formals showcase meticulous craftsmanship along with playful styling to break the monotony of office hours.

Key collections: Cool Pool, Rugby Rush and Origine.

Available: At John Players exclusive stores, multi-brand outlets, as well as leading department and online stores

Voxpopclothing | Avengers – Age of Ultron

Voxpopclothing | Avengers – Age of Ultron

What: 50 t-shirt styles inspired by the movie ‘Avengers – Age of Ultron’

USP: Comfortable cotton t-shirts has different graphics such as Solar Jewel, American Patriot, Banner VS Hulk, War Path, The Golden Avengers, Iron Wars and many more.

Colours: All colours ranging from electric blue to ravishing red, striking yellow to dazzling green and the blacks and whites.

Price: Rs 799 onwards

Available: voxpopclothing.com

Grasim

Grasim

What: Men’s casual shirts collection for spring-summer 2015

USP: The collection of contemporary casual shirts in latest trends is a combination of comfort and style that gives an edge to every day dressing. It includes printed denim, linen and cotton shirts with quirky symbols of script, speed and force as mob prints.

Colours: Yellow, red, blue, green, and pink.

Price: Rs 1195 onwards

Availability: At all leading retail stores and at select Grasim showrooms across India

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