Geox group's distinctive element is to have identified, patented and implemented innovative and technological solutions which allow the combination of quality, breathability and impermeability through the use of special materials. The Group has identified, elaborated and improved a methodology behind the creation of its products, protecting them with patents in Italy first and then extended internationally.

By improving and widening the initial patent, the Group has deposited more than 60 different patents originated by the company policy that aims at enhancing technological innovation.

Rubber patent
The first rubber patent was developed in the footwear sector to solve the problem of feet perspiration in rubber soles. Geox exclusive solution consists of three different parts: a perforated inferior part (the outsole), a superior perforated part (the mid-sole) and a third part placed between the outsole and the mid-sole defined in the patent as "membrane permeable to vapour but waterproof".

The combination of the membrane characterized by selective pores, with holes on the outsole and foot-strap, allows vapour to move out, preventing water to enter.

Leather patent
The objective of the leather patent was to develop an innovative technology aimed at rendering the leather sole impermeable without impeding its natural transpiration quality. In this case the Group has applied the above mentioned constructive methodology, by using the membrane in order to waterproof leather soles.

Apparel patent
This patent was created to ease body transpiration and it is mainly used in the shoulder area. The application of this patent consists in the use of a constructive system of the garment based on the creation of a cavity between the fabric and the body: this allows exploiting the natural movement of warm air, letting it raise and exit through the upper part of the garment.

Sportswear patent
This patent is based on NET System technology that allows feet to breathe over its entire surface. The traditional rubber sole is replaced with an outside frame and a supporting net. This is combined with a special Geox membrane applied across the entire sole and this lets the foot breathe, while keeping out water, mud and any other external elements that might creep into the footwear. The tests performed by the Geox research laboratories show that a sole using NET technology will expel sweat produced by the sole of the foot both when it is at rest and when it is working.

Amphibiox
Amphibiox: the line of waterproof, breathable shoes
Geox revolutionises the concept of waterproof footwear with the invention of Geox AMPHIBIOX, a new line of waterproof, breathable shoes. Thanks to a patented system, consisting in a technical membrane applied to both the top and the sole of the shoe, the ideal microclimate for feet is maintained even in adverse weather conditions.
Field testing: on and off the track
The technologies developed for the "shoe that breathes" and sportswear in general are just some of the innovations introduced by Geox. The company constantly invests in research to improve the existing lines and to find new ways of attaining maximum waterproof protection and breathability.

Geox does not restrict its efforts to pure laboratory research. The Group tests new technologies directly in the sporting context.

The focus is principally on Formula One, cycle racing and motor bike racing. Three very different disciplines, although each requires competitors to cope with strenuous physical and psychological conditions.

During a Grand Prix event or a cycle race, body temperature and perspiration rates rise well beyond normal levels, due to weather conditions, stress and fatigue. If participants wear shoes or items of clothing that do not breathe, adverse effects are magnified.

Geox has chosen to exploit these extreme situations to field test new technological solutions developed in its laboratories with the aim of improving performance and comfort. The outcome of this research will then be applied to everyday footwear and clothing.

Tried and tested technology, on and off the track.

Geox breathes to win
Geox and Red Bull Racing, winner of the Drivers' and Constructors' Championships in 2010, have signed a technical partnership agreement for the development and supply of "shoes that breathe" to the whole team, including drivers and mechanics.