Behavioural science challenges the notion of rational decision-making, significantly influencing retail and visual merchandising (VM). As consumer attention spans decrease, the need for effective VM...

Highlighting the health risks associated with modern fashion, this article delves into the harmful impact of dyes and chemicals in fabrics, risks posed by ill-fitting garments, and questionable...

This article explores the rising trend of overlay clothing, highlighting its versatility and style. Emphasising their functionality and fashion-forward appeal, it describes how overlay garments like...

Fashion is undergoing a major transformation, and AI is spearheading that shift. AI is reshaping the way clothing is designed, produced, and consumed. While AI revolutionises designers’ workflows and ...

Celebrating its 40th anniversary, London Fashion Week 2024 dazzled with over 100 brands, showcasing both established designers like Burberry and emerging talents such as JW Anderson. With a mix of...

Circular and regenerative practices are transforming fashion by turning waste into valuable resources and extending the lifecycle of garments. This shift in the fashion industry is leading towards a...

This article explores the concept of adaptable sizing as a sustainable alternative to fast fashion, highlighting its benefits in reducing waste and promoting inclusivity. It encourages consumers and...

When shifts take place in the global garment export industry and importers look to move from one supplying industry, Vietnam is invariably at the top of the go-to list. This is not because Vietnam...

Examining the impact of sustainable practices on online fashion shopping, this study reveals that younger consumers value sustainability and are influenced by eco-conscious packaging and community...

Fast fashion’s environmental impact is significant, with innovations like organic fibres, recycled materials, and closed-loop recycling making production more sustainable. Brands like Patagonia and...