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The Sisley product is "fashion reinterpreted for everyone". A style composed of character, substance and determination, presented in a simple but refined way. With this concept, Sisley is ever closer to the consumer, enabling everyone to express their personality, free from external constraints. Sisley represents an unmistakable fashion presence in the clothing world, and a recognisable way of dressing.

Part of this uniqueness is due to the creativity of the design team, a true workshop of imagination and innovation. Sisley designers are attentive to what is fashionable or will be fashionable tomorrow. They are receptive to the stimuli communicated by top world fashion designers and are sensitive to the phenomena that attract the younger generations. Yet creativity and imagination do not exclude precise commercial choices aimed at achieving an excellent quality-price relationship, which means continuous research and development in the textile sector and in new technologies applied in it.