What: Collection of menswear

USP: The collection ranges from elegant chinos, cotton shorts to trousers and featherweight jeans, in an assortment of colours.

Price: Rs 745 onwards

Availability: Online at avadatstudio.com and Amazon

About the company: Established in 2020 by ambitious entrepreneurs Sachin and Shaan Shah, Avadat Studio is a menswear brand based out of Ahmedabad, India. The brand caters to the need of suave mens clothing in contemporary yet comfortable styles. Avadat Studio promises to deliver focused fabric superiority and affordability along with the perfect fit for all its customers.

What: Limited edition of riding gear black jacket

USP: Crafted as a premium quality motorcycle riding jacket, with a sporty and functional design, the jacket can become a staple in every superbike enthusiast’s wardrobe.

Price: Rs 4,000 – 5,000

Availability: Online at fk-r.com

About the company: FK-R (Faisal Khan- Racing) is Faisal Khan’s (of MotorBeam and FasBeam fame) personalised motorcycle riding gear made with the thought of offering exceptional quality, great style and the highest level of CE level protection possible, at value-for-money prices.

What: Collection of innerwear for men

USP: Understanding and absorbing the swelling importance of the feel of inner-wear, Apollo collection gives not just the desired look but also the desired performance in terms of fabric and quality to result in utmost comfortability. The collection has intelli-fresh, a proprietary innovation that offers innerwear designed for active lifestyles ensuring dry, fresh, chemical-free, round the clock hygiene and comfort.

Price: Rs 199 - 400

Availability: Online at xyxxcrew.com, Amazon and Myntra

About the company: XYXX Apparels Pvt Ltd, founded by Yogesh Kabra in 2016, is a premium mens inner-wear brand. Brand aims at an 18-40-year-old male audience, placing the cool, comfortable and energetic youth of today at the centre of their product development. The brand combines comfort and sexiness, luxury and value, and elegance and fun.

What: Collection of wedding dresses and fashion clothing for men and women

USP: The Q collection is the ardour with which it creates an exceptionalism in every new design. The queendom amalgamates aesthetics with technique.

Price: Rs 65,000 onwards

Availability: Online at amritdawani.com

About the brand: Established in the year 2013, The Q by Amrit Dawani is the most celebrated fashion brand for elite trousseau and bridal wear. From a collection of ensembles to intricate embroideries, Dawani has put in all that it takes and more to build his name as one of the most celebrated fashion designers and celebrity stylists.

What: Collection of bed sheets, bath towels, protective masks, tote bags, hand sanitisers

USP: The high-quality woven fabrics helps to create the perfect set-up for sleep-ins as the antimicrobial bed linen are odour free, fresh, non-toxic, hinders bacterial growth thus offering protection from infections; crafted to deliver an enjoyable retreat that enhances the quality of life, health and provides safety. The products are manufactured ethically by highly committed women workforce in 100 per cent long staple cotton.

Price: Rs 1,599 onwards

Availability: Online at swaaslife.com

About the company: Swaas is a design-centric home brand that provides enriching and fulfilling experience while shopping for home and lifestyle products. It is a premium brand known for its exclusive designs and fine quality.