What: Winter 2020 collection for women

USP: The collection is inspired by the indomitable spirit of the Heather flower - which continues to blossom in extreme cold conditions. Woven from fine merino wool, this is Anavilas first collection that is made entirely of wool and wool-silk. The collection features winter classics in bright bursts of colours across silhouettes including coats, trousers, stoles and of course saris.

Price: Rs 3,200 (petticoat); Rs 7,500 (stole and top); Rs 12,000 (kaftan blouse); Rs 8,000 (khadi trousers); Rs 20,000 (woolen sari); Rs 42,000 (velvet coat)

Availability: Online at anavila.com

About the company: Journey of the brand began in 2011 when its founder Anavila Misra after her short stint abroad came back to India. Anavila is a way of re-defining comfort, luxury and elegance for today’s woman. Rooted in Indian ethos and looking at the world with curious eyes the brand constantly strives for innovation, originality and beauty in everything it creates.

What: Holiday season menswear garments

USP: A variety of bottomwear products like comfortable chinos, featherweight denims and 5-pocket trousers.

Price: Rs 990 onwards

Availability: Online at avadatstudio.com

About the company: Avadat Studio is a one-stop destination for all mens clothing.

What: Christmas attire for women

USP: An exclusive collection of co-ordinated sets, dresses, jumpsuits and jeans.

Price: Rs 1,290 onwards

Availability: Online at freakins.com

About the company: Freakins is a unique workshop - exclusive womenswear brand and a modern atelier. It is identified as an exceptional luxury emporium in the world.

What: Thermal wear collection for men, women and kids

USP: Dollar Ultra Thermals are made from 100 per cent super comb siro clean cotton yarn to provide warmth and comfort. Thermals are specially processed to control shrinkage and to hold its shape for a long time. The range is tailored fit with interlock patterns which helps in severe chilly weather.

Price: Rs 182 - 498 (kids); Rs 310 - 938 (adult)

Availability: At MBOs and online at Myntra, Flipkart, Amazon, & dollarshoppe.in

About the company: Dollar Industries Ltd is one of Indias leading company in hosiery and apparel market. Dollar Industries has established its presence across 29 states in India, with its sole aim to bring fashionable wear at affordable prices.

What: Collection of lingerie

USP: Spolka Lingerie is elegantly designed and comes with a soft printed mesh fabric and adjustable straps. For everyday comfort, Spolka bra is medium padded with wired cups that offers full coverage for better support.

Price: Rs 899 onwards

Availability: Online at azzaria.co.in

About the company: Azzaria’s vision is to provide the best quality of lingerie for women as a symbol of empowerment and to allow women to utilise the best quality of undergarments for themselves, promoting a healthy image of self-care and self-awareness, which are important components of a woman’s life.