Uniqlo x Futura Laboratories
What: Summer sport utility wear collection
USP: Uniqlo has collaborated with Futura Laboratories on a summer sport utility wear collection featuring an abstract approach to graffiti. The collection features an application of Futura2000’s signature atomic icon on key Uniqlo items such as the men’s dry-EX T-shirt, men’s dry-EX shorts, women’s Airism UV protection active soft leggings.
Price: Rs 1,990 (shorts, leggings); Rs 1,290 - 1,990 (men’s and women’s t-shirts); Rs 990 (kids t-shirt)
Available: Online at uniqlo.com/in
About Uniqlo: Uniqlo is a brand of Fast Retailing Co Ltd, a leading Japanese retail holding company. Uniqlo is the largest of eight brands in the Fast Retailing Group, the others being GU, Theory, Helmut Lang, PLST (Plus T), Comptoir des Cotonniers, Princesse tam.tam and J Brand.
About Futura Laboratories: Futura Laboratories is a design company and lifestyle brand created by the artist Futura2000 in 1997, as a spinoff group to the parent company at that time Project Dragon. Futura Laboratories was rebooted in 2019 with excitement and engagement across multiple platforms.