What: Mid - Summer 21 collection for women

USP: Through this collection, Seema Gujral wants to depict the perception of the heavens and the nature of the night sky that surrounds us.Every outfit showcases intricate embroidered embellishments with a palette inspired by the celestial sky, ranging from pastel shades such as powder blue and peach to neutral colours like caramel, cream, and coffee, to deep hues like red, charcoal, and navy blue. The use of sequin and crystal embroidery, heavily tasselled blouses, embroidered belts and dramatic net dupattas, all in a riot of rich colours, reflect the sublime nature around us.

Price: Rs 96,000 – 1,88,000

Availability: At Seema Gujral’s Noida studio, as well as Aza, Ogaan, Pernia’s Pop Up Shop, Origins Hyderabad, and online on seemagujral.com

About the company: With sheer determination, love for design, and no prior experience in the fashion industry, Seema Gujral, with a team of three opened her production house, Iris, in 1994. On a quest to revolutionise Indian couture, Gujrals designs revolve around creating ingenious ensembles that reflect the beauty of Indias traditional crafts while amalgamating it with a modern perspective.

What: Collection of graphic tees for men

USP: With Father’s day around the corner, Uniqlo presents collection of UT graphic t-shirts, featuring designs by artists like Keith Haring or iconic collaboration with Louvre Museum. The Uniqlo x Futura Laboratories collection features an application of Futura2000’s signature atomic icon on key Uniqlo summer sport utility wear items.

Price: Rs 1,290

Availability: Online on uniqlo.com

About Uniqlo: Uniqlo is a brand of Fast Retailing Co Ltd, a leading Japanese retail holding company. Uniqlo is the largest of eight brands in the Fast Retailing Group, the others being GU, Theory, Helmut Lang, PLST (Plus T), Comptoir des Cotonniers, Princesse tam.tam and J Brand.

What: Collection of pants and shorts for men

USP: This summer, The Pant Project steps in with the perfect go-to for to beat sweltering days with its linen collection. The range offers to choose from variety of colours and customise away to achieve an effortlessly stylish and uniquely comfortable look tailored to fit impeccably.

Price: Rs 3,493 (pants); and Rs 2,443 (chino shorts)

Availability: Online on pantproject.com

About the company: The Pant Project (TPP) was launched in October 2020 and from the very beginning, TPP has distinguished itself by positioning their brand as an entirely digital full-service e-tailor for custom-made men’s pants in India.

What: Fall/winter collection for women

USP: Adidas has collaborated with American supermodel Karlie Kloss to curate this collection that amalgamates the high-end fashion perspective of Kloss with Adidas’ iconic street to studio style. Capturing the essence of nature and the great outdoors, the collection comes in a palette of calming earthly tones of green and black, to inspire the next generation to embrace nature. The collection also features Adidas’ Aeroready technology that helps keep the wearer cool and dry as they move.

Price: Rs 3,299 (KK loose tee); Rs 4,799 (KK run tight); and Rs 4,299 (KK short short)

Availability: Online at shop.adidas.co.in

About the company: Adidas was founded in 1924 by Adolf Dassler. The company specialises in the design and manufacturing of footwear, sportswear and sports equipment.

What: Spring/summer collection of shoes, clothing and sculptural bed

USP: The foundation of the collection sees re-sculpting of classic Birkenstock footwear styles, lent an organic feel via signature palette of materials including canvas, felt and suede. The three sandal styles – the Forager, the Mudlark and the Beachcomber – draw inspiration from the idea of objets trouvés, accompanied by capsule collection of workwear and accessories, characterised by sculptural forms and fluid silhouettes. Birkenstock and Toogood have also created a new bed, combining Birkenstock’s expertly constructed sleep system and Toogood’s distinctive design approach.

Price: On request

Availability: Online on Birkenstock.in/1774.com

About Birkenstock: Headquartered in Germany, Birkenstock is a global lifestyle brand with a heritage in iconic footwear, rooted in the creation of the Birkenstock footbed. By the early 1970s, Birkenstock had become a global player, and today retails in more than 100 countries.

About Toogood: Toogood is a UK-based design studio founded in 2008 by Faye Toogood. Faye has a BA in art history from the University of Bristol and was interiors editor at The World of Interiors for eight years.