What: Spring-summer ’18 collection of apparel for women

USP: The assortment infuses the freshness of florals inspired from rare blossoms across exotic lands with classic silhouettes, giving traditional attires a new dimension. The range includes anarkalis, peshwai kurtas, skirts, tunics and kurta dresses with elements of flowers from across the world with fun filled design patterns, prints, eye catching colour palette to retain the vibrancy of the season.

Available: All Biba outlets across India

About Biba: Biba, a synonym for pretty women in Punjabi, was started by Meena Bindra in Bombay in 1988. Popular demand led the company to introduce Biba Girls, a dedicated range for kids between 2 to 12 years. With an aim to tap the burgeoning premium indutva or ethnic and bridal wear segments, Biba joined hands with designers Manish Arora, Anju Modi and Rohit Bal.

What: Edit of dresses for women on Valentine’s Day

USP: The edit comprises dresses for date night ranging from little black dresses to maxi dresses and mini dresses with bow details. The range also features slogan tees and sassy pants to celebrate the occasion.

Price: Rs 699 onwards

Available: On koovs.com

About Koovs: It is an online store for western fashion, catering to menswear, womenswear, footwear, accessories, jewellery and beauty products. The company is headquartered in Gurgaon, with office in London, serving the Indian market.

What: Valentine’s Day collection of apparel and accessories for men

USP: The assortment comprises exclusive range of accessories, footwear, suits, and hampers. The hamper comprises of debonair accessories, footwear and leather bag that can be customised as per ones preferences making it an ideal gift for your loved one.

Price: Rs 3,500 onwards

Available: SS Homme stores in Mumbai and Pune

About SS Homme: It is a luxury concept studio offering bespoke and ready-to-wear options along with innovative accessories exclusively for men. Formal wear is customised to suit each clients’ preference and personality with emphasis given on crisp design, fabric and fine tailoring.

What: Valentine’s Day collection of apparel for men

USP: The assortment comprises fresh collection of crisp shirts in classic whites, neutrals and other appealing tones for the occasion of V-day. Smartly tailored, with Italian style cuts, the shirts demonstrate exemplary workmanship and fit various body types.

Price: Rs 2,499

Available: Giovani outlets across the country, Central and Brand Factory stores

About Giovani: Launched in the year 2000, the brand was acquired by Future Lifestyle Fashions in 2014. Giovani is a quintessential suits & jackets brand that refuses to be ‘Jacketed’. Giovani also offers a niche and unique collection for the woman with elegant sense of style.

What: Monochrome collection of apparel for women

USP: The range explores a multi-faceted approach to sports-influenced clothing for the woman who partakes in low, medium and high-performance activities ranging from yoga to cycling and running. The assemblage offers on-trend details from mesh inserts, metallic, pastels and modernised prints in an assortment of sports bras, yoga pants, running shorts and layering pieces including tops, jackets and much more.

Price:Rs 699 – Rs 3,499

Available: All stores of Forever 21 and on Forever21.com

About Forever 21: Forever 21 is a California-based fast fashion brand, that entered the Indian market in 2010. It has considerably grown since then, with 14 stores in major cities in the country. In July 2016, Aditya Birla Fashion and Retail Limited(ABFRL) acquired the exclusive online and offline rights to Forever 21’s India network. Forever 21 in India offers clothes and accessories for men, women and girls. With growing demand for its trendy street wear and subtle contemporary pieces, the brand launched its exclusive website for the Indian market in June 2014, and now reaches out to its customers in over 300 towns and cities of the country.