What: Collection of carpets

USP: The allure of ‘Rekhta’ lies in the authentic Turkish knotting technique adapted by the skilled Indian craftsman. The carpets are all hand-knotted using different vegetable dyed wool and finest silk fetched from bespoke sources. The assortment portrays folklores of fibres, myriad colours, textures and inspiration synthesised with an intricacy that illustrates the skills of an ancient craft combined with the modern minimalism. The floral and geometrical elements blend to form soothing yet imperious patterns.

Price: On request

Available: At Taj Khazana in New Delhi

About Obeetee: Obeetee is one of the largest handmade rug makers in India and one of the oldest handwoven rug companies in the world. Founded as Oakley Bowden & Taylor in 1920, Obeetee has grown to 650 permanent employees and works with 15,000 independent artisans who are engaged in weaving and processing rugs in India.

What: Daughter’s Day collection of apparel for women

USP: With Daughter’s Day around the corner, the range comprises Indian ethnic wear with perfect mix of ongoing trend, traditions and culture.

Price: On request

Available: All stores of Aurelia and on shopforaurelia.com

About Aurelia: Aurelia is an Indian clothing brand by TCNS Clothing Co. Limited—one of India’s leading apparel company, since 2008. The brand caters to the Indian woman, who seeks a branded experience with consistent good quality product. The brand has successfully expanded its retail footprints in the country with over 150+ standalone stores across 60+ cities. Aurelia also opened its flagship outlet in Sri Lanka and is working towards making its presence in many more countries.

What: Fall-winter 2018 collection of apparel for men and women

USP: Woven into silhouettes and quality fabrics like Supima, the ready-to-wear range is lighter and sophisticated. Incorporating contrasting colours, the assortment brings timeless styles and attires that embody fall season. Women’s assemblage comprises wraps and tie-up shirts with details like flutter sleeves along with coatdresses and waterfall cardigans for winter wardrobe. Menswear includes an array of shirts and polos with right amount of design upgrade and classic turtleneck with double-breasted blazers for vintage air.

Price: Rs 999-3,599

Available: Online on postfold.com

About PostFold: Founded in November 2015, PostFold is a contemporary clothing brand. Through tailored design techniques crafted in luxury quality fabric, the brand unfolds across a selection of easy essentials including shirts, blouses, polo’s, knit tops and shrugs for both sexes.

What: Autumn-winter 2018 athleisurewear collection of apparel for men and women

USP: The range comprises running, training, racquet sports and yoga categories. The assortment explores a growing fascination with technology and its power to surpass the human condition. Products and fitness experiences stimulate all senses, while awareable technologies and materials of the assortment represent a new area of development, adjusting to the wearer’s needs, tastes and habits.

Price: Rs 499-3,999

Available: Over 700 outlets across the country, and online on retail websites; also at 9 EBOs in New Delhi, Mumbai, Kochi, Jaipur, Guwahati, Bengaluru and Goa

About Alcis Sports: A performance wear brand launched by the promoters of Paragon Apparels Pvt. Ltd., the largest manufacturer and exporter of sportswear in India. Produced in India with the latest technologies such as dry-tech (moisture management), anti-odour, anti-static, anti-UV and light X, the products are specifically designed keeping Indian lifestyles and weather conditions in mind.

What: Silk suitings collection

USP: With the festive and wedding season around, Arvind’s DTR division has rolled out a range of fabrics suitable for ceremonial outfits. The assortment has lustrous silk with the comfort of poly wool. Enabling a modern approach to stitching ethnic suits, the range pays special attention to elegance and comfort dressing. The variety of prints and textures of the range can be tailormade to design western attires.

Price: Rs 4,000-10,000 per meter

Available: Arvind authorised fabric retailers

About Arvind: Arvind Limited is an integrated solutions provider in textiles with strong fibre to fashion capabilities for a global customer base. It is also a design powerhouse churning innovative concepts and generating intellectual property. It ranks amongst the top suppliers of fabric worldwide. Its denim, woven, knit and voile products are known for being innovative and sustainable.