What: Collection of lingerie

USP: Spolka Lingerie is elegantly designed and comes with a soft printed mesh fabric and adjustable straps. For everyday comfort, Spolka bra is medium padded with wired cups that offers full coverage for better support.

Price: Rs 899 onwards

Availability: Online at azzaria.co.in

About the company: Azzaria’s vision is to provide the best quality of lingerie for women as a symbol of empowerment and to allow women to utilise the best quality of undergarments for themselves, promoting a healthy image of self-care and self-awareness, which are important components of a woman’s life.

What: Collection of ethnic kurtas for women

USP: Gulmohar has a range of cotton kurtas in abstract prints, semi collared neck and 3/4th sleeves. The collection possesses a young feel and is vibrant and unique.

Price: Rs 799

Availability: Online at affordly.co.in

About the company: Founded by 3 Comp Labs India Private Limited, Affordly India has come a long way from its humble beginnings as an idea in its founders’ minds, an idea to help the masses. The company is dedicated to give the very best of everything, with a focus on customer demands and wants.

What: Cold collection (Autumn-winter 2021) for men and women

USP: Ternua has designed a line of functional garments together with Polygiene, with Viraloff treatment, the first commercial treatment for textiles in the world that certifies that it reduces, in addition to other viruses, the SARS-CoV-2 virus.

Price: €16.59 (accessories); and €449.95 (technical jackets)

Availability: At Ternua stores

About the company: Ternua is a brand that designs and produces technical outdoor clothing. It belongs to the European Outdoor Group, which includes the most important outdoor and mountaineering brands in the world, who collaborate constructively and positively in promoting the common interests of the European outdoor sector.

What: Collection of maternity wear

USP: The collection features easy-to-wear asymmetrical dresses, ruffled dresses, maternity jeans, and everyday essentials to show-stopping evening wear as well. The maternity cardigan’s knit drapes over the figure, while grosgrain ribbons secure the style at the waist. Ultra-soft shawl with its stretch provides the perfect cover for breastfeeding. Expertly tailored dungaree is made in soft stretch denim and features adjustable panels at the sides for flexible fit.

Price: Rs 4,699 (grosgrain belt cardigan); Rs 6,799 (knit wrap); Rs 5,499 (dungaree); Rs 16,999 (parka); and Rs 5,499 (jumper)

Availability: At store in New Delhi, India and online on seraphine.co.in

About the company: Seraphine is a London-based brand founded in 2002 by Paris-born mother of two, Cécile Reinaud. Born from the desire to help women feel fantastic through pregnancy, Seraphine provides maternity clothes that are fashion-driven & flattering, but never compromise on comfort.

What: Collection of thermal wear styles for women

USP: Winta offers soft brushed inner surfaces to absorb extra moisture from skin and provide warmth. The products are prepared using double layer polyester cotton fabric for soft feel and designed to maintain the aesthetic appeal with zero irritation factor.

Price: Rs 190 - 525

Availability: Online at groversonsindia.com

About the company: Groversons group has a heritage of over 60 years in the segment of intimate clothing for women in India. It is the first Indian lingerie brand that started catering to women’s varied taste in style, fabric, colours and patterns in terms of bras, panties, leggings, shape wear, loungewear and thermals.