What: Onam collection of kurtas, skirts and tops for women

USP: For the festive look, the assortment represents silhouettes from traditional Indian to modern Indian for every age group. The design mainly focuses on gold prints, festive colours, delicate embroideries, fit and fare sleeves to enhance the festive glam.

Price: Rs 799 onwards

Available: All Max stores and online on maxfashion.in

About Max: The brand belonging to the Landmark Group has pioneered the concept of ‘latest fashion at great prices’, thereby offering the discerning shopper a vast choice with international fashion and quality.

What: Collection of apparel for women

USP: With classic depiction of ‘simple is the new black’, the range comprises trendy concept of ready-to-wear styles for comfort. The assortment has been created from rich fabrics embellished with a blend of embroidery and embellishments that brings soft hued tones of the fabrics. The colour palette ranges from pastel shades along with the combination of black, blue and blooming orange having traditional cuts and contemporary designs.

Price: Rs 40,000 onwards

Available: Rishita Desai Label outlet in Mumbai

About Rishita Desai Label: This womenswear label is founded by Rishita Desai. Inspired from simple cuts and colours, her range encompasses modern designs with quality fabrics that are soft, light and lustrous more like cottons and silks.

What: Fall-winter ’18 collection of apparel, footwear and handbags for men and women

USP: With International Friendship Day just around the corner, the range comprises dresses, chic skirts, sporty jackets that can be paired with trendy footwear and handbags from the collection.

Price: Rs 2,299-9,999

Available: Select Tommy Hilfiger stores in India

About Tommy Hilfiger: One of the world’s leading designer lifestyle brands, Tommy Hilfiger is internationally recognised for celebrating the essence of classic American cool style. Founded in 1985, Tommy Hilfiger delivers premium styling, quality and value to consumers worldwide.

What: Collection of buttons and brooch

USP: Exclusively handcrafted by brand’s in-house craftsmen, the range not only celebrates fashion but also the rich artistry India holds.

Beautified with a medley of stitches hand-embroidered on silk and in colours ranging from neons to subtle silver greys and tea, the brooches are a perfect combination of stylish and quirky.

The multi-purpose buttons can be pinned on a casual t-shirt for quirky flavour or break the monotony of a sari or a scarf for colourful touch.

Price: Rs 300 per piece

Available: Shades of India stores in Gurugram and New Delhi, online on shadesofindia.com and Facebook

About Shades of India: Led by Mandeep Nagi and David Housego, the brand combines contemporary design with the inspiring workmanship of traditional craft. Founded almost two decades ago, Shades of India has built up a strong international reputation and has sold to leading department stores around the world including Harrods and the Conran Shop in the UK, ABC and Gumps in the US, Le Bon Marche in Paris, and Lane Crawford in Hongkong.

What: Collection of block print fabrics

USP: The range comprises the age old and iconic craft of hand block printing from Sanganer in Rajasthan. The assortment draws inspiration from the essence of ‘Fabrics of India’ and brings together techniques, skills and fabrics from the region while the prints, patterns and vibrant colours represent the earthy spirit.

Sanganer range amalgamates Indian prints on western silhouettes and boasts prints of Sanganeri motifs on soft colours perfect for summers. The designs are perfect for both, office or casual wear, and fit right with modern lifestyle.

Price: Rs 2,399-2,799

Available: Select outlets of Wills Lifestyle in Delhi-NCR, Bangalore, Hyderabad, Jaipur and more

About Wills Lifestyle: Synonymous with elegance and style that is effortless and chic, ITC’s Wills Lifestyle presents a premium wardrobe for men and women. With a tempting range of Wills Signature designer wear, Wills Classic work wear, Wills Sport relaxed wear and Wills Clublife evening wear, Wills Lifestyle offers a truly delightful shopping experience for the discerning consumer.