Product Focus

Azzaria | Classic

Azzaria | Classic

What: Collection of lingerie

USP: The concept of “Free Flow Technology” in this collection solves the confusion of cup sizes. All bras are based on the B cup size, but by inducing the fabric with comfortable adjusting fabrics, the collection provides a unique profile to each bra, which can then easily fit all breast shapes, no matter what the underlying figurine.

Price: Rs 499 onwards

Availability: Online at azzaria.co.in and amazon.in

About the company: Azzaria’s vision is to provide the best quality of lingerie for women as a symbol of empowerment and to allow women to utilise the best quality of undergarments for themselves, promoting a healthy image of self-care and self-awareness, which are important components of a woman’s life.

Azzaria | Nauticos

Azzaria | Nauticos

What: Collection of lingerie

USP: The lacey lingerie is designed with a soft, skin-soothing fabric and adjustable straps to provide seamless comfort with the right lift. The lingerie comes with transparent side panels that look sassy.

Colours: Black and wine red

Price: Rs 1349

Availability: At azzaria.co.in

About the company: Azzarias vision is to provide the best quality of lingerie for women as a symbol of empowerment and to allow women to utilise the best quality of undergarments for themselves, promoting a healthy image of self-care and self-awareness, which are important components of a woman’s life.

Affordly | Apsara

Affordly | Apsara

What: Collection of traditional wear

USP: Available in unique prints and embroideries in various shades, the collection of indutvas or ethnic wears has an array of suits with exclusive designs, subtle colours and soft, lightweight organza fabric.

Price: Rs 1999 onwards

Availability: At affordly.co.in

About the company: Affordly India is one source for all things affordable. Founded by 3 Comp Labs India Private Limited, Affordly India has come a long way from its humble beginnings as an idea in its founders minds, an idea to help the masses. Today, Affordly offers one of Indias largest product collections in all ranges.

Wrangler | Monochrome

Wrangler | Monochrome

What: Collection of denims and top wear for men

USP: Wrangler’s Monochrome collection features a fresh outlook on tees and shirts with asymmetrical designs, HD prints, reflective prints and accentuated blurred print styles. The men’s denim range stars reflective elements and pocket detailing. The collection plays with blacks, greys and whites.

Price: Rs. 2,995 onwards (Jeans); Rs 995 onwards (Top wear)

Availability: At all Wrangler stores

About the company: Wrangler is an icon in an authentic American style, standing the test of time around the world for more than 70 years. With a rich legacy rooted in the American West, Wrangler commits to offering unmatched quality and timeless design. Its collections for men and women look and feel great, inspiring those who wear them to be strong and ready for life, every day.

Adidas x Beyonce Ivy Park Drip 2.2

Adidas x Beyonce Ivy Park Drip 2.2

What: Collection of gender-neutral performance wear

USP: The collection includes everything required from the gym to life transition and utilises Unite Fit as the new standard of inclusive and genderless sizing. For accessories, a selection of belts, socks and hats, alongside functional belt bags, fanny packs and a duffle bag compliment the utility and versatility.

Price: Rs 1,999 onwards

Availability: At Adidas stores and online at shop.adidas.co.in

About the company: Adidas was founded in 1924 by Adolf Dassler. The company specialises in the design and manufacturing of footwear, sportswear and sports equipment.

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