What: Collection of dresses for women

USP: This collection is all about prints and single coloured checks in flowy silhouettes of viscose muslin and rayon slub. One can choose between a range of hues such as indigo, white, yellow and olive green. These prints accentuate the cuts and flow of the garment, adding a touch of grace to the appearance. With the use of breathable viscose muslin fabric, the apparels are made to enjoy the Indian weather in complete comfort, and the addition of rayon slub, gives the garments a unique charismatic look.

Price: Rs 1,899 (Olive dress); Rs 1,199 (Indigo Tunic)

Availability: Online at ethnicity.in

About the company: As a home-grown fashion brand, Ethnicity continues to maintain that fine balance between staying true to Indian culture and yet branching out with modern trends. The collections are a celebration of colours, textures and craftsmanship, with India woven through its every fibre. Ethnicity caters to everyone from the young and the young at heart, through their seamless combinations of vintage and new-age products.

What: Collection of twin sets (clothing & masks) for mother & child

USP: The clothing collection is finely tailored from materials like certified organic cotton, silk voile, and other soft natural fabrics. Soft silhouettes in the brands signature muted pastel tones boast of a delicate French elegance, being embellished with bright trims, handcrafted tassels, fine detailing, and prints that complement the pair of clothing. Collection also includes face masks that are made with natural fabrics.

Price: Rs 1,900 onwards

Availability: Online at worldofborn.com

About the company: Born is a high-end baby & kids label, offering eco-friendly garments made predominantly with organic and natural fabrics. Each collection is characterised by the use of soft and light fabrics, a palette of fresh mellow colours, fine finishing, artistic prints, and details like delicate embroideries that catch the eye, that convey impeccable style and the premium quality of the garments.

What: Collection of cotton reusable face masks for adults and children

USP: The masks are prepared using breathable and natural fabrics such as Cotton. The thickness and ply count is above 180 to ensure that they are safe to use.

Price: Rs 495 (pack of 5); and Rs 990 (pack of 10)

Availability: Online at fablestreet.com

About the company: FableStreet is a premium workwear brand offering versatile, timeless and quality workwear, tailor fitted to peoples body measurements, delivered at your at the doorstep. Founded by Ayushi Gudwani, Ex-McKinsey, IIM graduate, who has been a working professional herself, this brand celebrates women and understands all needs of working women - functional and emotional.

What: Collection of footwear for men

USP: Tasseled Loafers are created specially with their trademarked technology ‘Softherapy’ which delivers a softer foot strike to the ground devoid of any stiffness, making wearing shoes for long hours easy and breezy. Lightweight and easy-to-wear, these shoes are a perfect fit for your busy schedule.

Price: Rs 3,999-6,499

Availability: Online at churchillshoes.com

About the company: Churchill & Company is inspired by Indian ‘Gentlemen’ who walk a different beat and are looking for deconstructed styles with softer finishes. Churchill Shoes come from the finest design studio in North Hampton England and are crafted with a fine balance and precision of man and machine with the finest imported leather. Their master craftsmen aim to offer classy gentlemen the right arsenal for their feet for a polished appearance.

What: Collection of footwear for women

USP: The CAI store styles range from strappy flats to ruffled and braided slides in vibrant and quirky colours made for holiday mood. The CAI Store incorporates the ideal blend of stylish, chic and affordable flats to delight footwear needs. The collection comprises of comfortable, off duty versatile staples in broad spectrum of abstract to nude colour blends.

Price: Rs 999-1,299

Availability: Online on thecaistore.com

About the company: CAI was founded in 2015 with the mindset that the quality of the product should speak for itself. All designs are created under three standard rules: trendy, comfort and quality. CAI Store shoes introduce a fresh take on cruelty-conscious consumption, with ample variety in designs and sophisticated themes in the designs.