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Sandeep Gonsalves & Sarah Gonsalves
Founders Sarah & Sandeep
Clean future forward designs
Established in 2012, Sarah & Sandeep is a luxury menswear label synonymous with the authentic bespoke experience. The designer duo talks about their brand and plans for the future.
Fibre2Fashion: What was the inspiration behind founding of the brand?
Sandeep Gonsalves & Sarah Gonsalves:
Fibre2Fashion: Which are the categories the brand is into?
Fibre2Fashion: Who are your target audience?
Fibre2Fashion: What is the USP of your products?
Fibre2Fashion: What is your market positioning like?
Fibre2Fashion: Which category sells the most and what is the price point?
Fibre2Fashion: What are the price points of your saris?
Fibre2Fashion: What is your retail presence?
Fibre2Fashion: What is your brand's online presence?
Fibre2Fashion: Which are your major markets in India and abroad?
Fibre2Fashion: What is the breakup of your product categories (salewise) for the export market?
Fibre2Fashion: What kind of brand building strategies do you implement?
Fibre2Fashion: Which other product categories do you plan to move into future?
Fibre2Fashion: What has been your growth story in the last three years (excluding 2020)?
Fibre2Fashion: What has been the impact of Covid in terms of sales, staff cutdown, rentals, stocks etc?
Fibre2Fashion: How does your supply chain network work?
Fibre2Fashion: Where are your vendors based?
We work with fabric vendors from all around the world with a majority of our fabric imported from the United Kingdom and Italy. Our lining vendors are based in Japan and our buttons come from Peru.
Fibre2Fashion: If you are looking for vendors, what are the top 3 qualities you look for beyond the givens of quality, lead time, compliances etc?
Fibre2Fashion: What kind of machinery does your manufacturing facility boast of?
Fibre2Fashion: Sustainability and circularity are the buzz words today. How do you incorporate them into your product lines?
Fibre2Fashion: What are your long-term sustainability goals?
This interview was first published in the Feb 2021 edition of the print magazine
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