The children’s fashion market is lively and playful, constantly evolving to meet the needs of parents and caregivers. Children strongly influence their parents’ purchasing decisions, with parents...

Visual merchandising is a crucial aspect of retail strategy, significantly shaping the shopping experience and driving sales. This article delves into the key principles and techniques, demonstrating ...

Big apparel brands are boosting efficiency and sustainability by integrating AI into supply chains. AI enhances forecast accuracy, inventory management, and reduces waste. Future AI applications will ...

Effective merchandising is essential for adapting to fast fashion trends and maintaining efficient SCM. The integration of technology and data analytics has revolutionised merchandising practices,...

Contrary to popular belief, the garment industry has rules and regulations, which honest retailers follow but others do not. EU retailers have adapted by enhancing quality to maintain consumer...

Fashion is evolving towards inclusivity, addressing the unique challenges faced by blind and visually impaired individuals. Designers are focusing on tactile experiences, high-contrast colours,...

Behavioural science challenges the notion of rational decision-making, significantly influencing retail and visual merchandising (VM). As consumer attention spans decrease, the need for effective VM...

Examining the impact of sustainable practices on online fashion shopping, this study reveals that younger consumers value sustainability and are influenced by eco-conscious packaging and community...

In a world increasingly aware of the environmental and social impacts of consumption, this article delves into the rise of conscious consumerism, offering insights and practical steps to align...

California Proposition 65 requires businesses to warn about chemicals causing cancer or reproductive harm. It affects manufacturers and retailers in California, demanding compliance to avoid fines....