The common perception seems to be that men pay no attention to their clothes; they might as well dress in the dark as they just throw on a pair of pants and a shirt!! Nothing could be more incorrect. ...

From swatting away popups to splurging truckloads of money on mobile advertising, textile businesses are leaving no stone unturned to grab their audience's attention. According to eMarketer,...

The year gone by saw a number of mergers, acquisitions and launches in the e-commerce space in India. The year also saw cutthroat competition between the Big Two of online retail, Amazon India and...

majority of B2B concerns are using innovative technology to replace samples, says Mihir Shah. The Indian consumer has always favoured the physical feel of a product over buying it only on visual...

The Indian retail industry has come of age, says Gaurav Khurana. India has emerged as one of the most dynamic retail industries in the world. Accounting for over 10 per cent of the country's Gross...

the Indian home textiles market presents a lucrative opportunity for both existing and new players, driven by evolving consumer preferences and the rapid growth of e-commerce. As the market continues ...

.The rise of e-commerce in India, fueled by initiatives like Digital India, particularly in rural areas. Challenges such as tax structures and logistics remain, but simplifying regulations and...

E-commerce stores in India are engaging in deep discounting to capture consumer loyalty, causing substantial operational losses. Sustainability Outlook highlights that as the industry evolves,...

In 2014, India's digital media and entertainment industry saw significant growth, with digital advertising up by 44.5 per cent from 2013. S&P called India the "bright spot" in the Asia-Pacific, and...

E-commerce has challenges, but with early caution and strategic actions, it can achieve unprecedented growth, says Manish Saksena, Advisor to Tommy Hilfiger & Amazon India. The 'Make in India'...