In 1998 Pura Lopez represented the Spanish shoe industry in 1998 Lisbon World Exposition in Lisbon, Portugal. In 2009 Lopez received Fuenso International Shoe Award. In 2012 the Association of businessmen, professionals and managers recognized Lopez as the best businesswoman of the year.

The designs of Pura Lopez models were used in such movies as La Dama Boba of Manolo Iborra Martinez based on the play by Lope de Vega, Insomnia by Chuz Guttieres, Kika by Pedro Almodóvar Caballero, as well as in the French production of Asterix and Obelix.

But in all their glory the shoes appeared in the movie Manolete with Adrien Brody. Lopez was invited to create the design of the shoes worn by Penélope Cruz. The styles chosen for the movie reflect all the femininity and glamour of the 40's women — the time when platforms, round pumps and high heels were especially relevant.