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The name enfolds the project, one promptly referring to an international vision, beyond borders. Powerful it is, as would prove the product, ever amazing and versatile. A name - Iceberg - pronounced the same throughout the world, playfully imbued to all appearances with the anticonformist spirit underlying the sociocultural context in which it originated, as if some unmistakable DNA.

Iceberg, evergreens revisited in a modern and 'urban' key, offer a sporty look that enjoys toying with myths from the imaginary world of cartoons, embroidery and prints that make every item of clothing a unique piece. This international label has made its way into young hip-hop communities and has tread the boards with the most acclaimed stars. Iceberg pop is increasingly pop with its unmistakable style. The brand’s fashion content evolves quietly all while maintaining a distinctive American Pop Art slant.