Maheshwari sarees from Madhya Pradesh beautifully blend heritage, elegance, and empowerment. Introduced by Queen Ahilyabai Holkar in the 18th century, they feature silk-cotton weaves, reversible...

Reverse Logistics 2.0 integrates digital technologies like AI, RFID, and blockchain to enhance the recycling of used clothes, promoting circular fashion. Brands are offering incentives to consumers, ...

The global garment industry faces challenges like supply chain disruptions, geopolitical tensions, and shifting consumer demand for sustainability. Brands are adopting strategies such as reshoring,...

Moirang Phee is a sacred, handwoven fabric from Manipur, featuring the distinctive Pheejin motif symbolising the fangs of Pakhangba, a mythical serpent god. Woven using natural fibres like cotton...

Pochampally ikat is a globally acclaimed double ikat handloom from Telangana, woven using age-old tie-dye techniques on traditional looms. It blends cotton, silk, and sico fabrics with vibrant...

Kosa silk, native to Chhattisgarh, is a forest-based, sustainable fabric made from wild silkworms feeding on Arjun, Sal, and Saja trees. Revered for its golden hue and textured finish, it blends...

The kerala kasavu saree is a timeless blend of simplicity and tradition, made from handwoven cotton with golden or silver zari borders. Its rich history dates back to the Chera dynasty, with royal...

Vertical Logistics Parks (VLPs) optimise urban fashion fulfilment by utilising vertical architecture to stack logistics operations, addressing space constraints. They enable faster deliveries,...

Mizoram puans are vibrant, handwoven garments steeped in cultural significance, worn during festivals, weddings, and traditional dances. Crafted with natural fibres and plant-based dyes, each puan...

Trend-first commerce is transforming fashion by rapidly producing collections based on real-time trends from social media platforms like TikTok and Instagram. This model allows consumers,...