Lakme Fashion Week 2011 saw significant growth in buyer registrations, with 185 buyers (143 domestic, 42 international). Held from March 10-15 at Grand Hyatt, Mumbai, LFW showcased Indian and...

Inditex's Zara brand has rapidly gained popularity in India, with its South Delhi outlet achieving the largest single-day sales by an international retailer in the country. Zara's ability to quickly...

The fashion industry in India is rapidly growing and gaining international recognition, with numerous fashion shows featuring top Indian designers. Known for its textiles and silk, India inspires...

Garment design today blends globalization and consumer needs for performance and comfort. In India, beachwear is emerging, with innovative eco-friendly fabrics like bamboo and modal, featuring UV and ...

Brands evoke emotions, with positive perceptions boosting popularity. They embody attributes, and promises akin to human traits, such as being useful, urban, or creative. A brand symbolizes quality...

Effective store displays are crusial for fashion retailers, influencing customer behavior and increasing sales. Key factors include store layout, mannequins, and consistent materials matter. Whether...

Change is vital to life, and embracing positive change brings rejuvenation. Fashion reflects confidence and personality, evolving with trends and tastes. In India, with its rich textile heritage,...

Eco-fashion merges style with sustainability, using organic, recycled materials and ethical practices. Growing at 40 per cent annually, the 6B dollars industry thrives on eco-conscious consumers and...

A cashmere scarf is a timeless accessory, perfect for any outfit with its versatility and chic appeal. Offering warmth and comfort, it’s lightweight, easy to carry, and more stylish than jackets or...

This study enriches youth clothing design by integrating Coptic art symbols through printing and embroidery. Influenced by Egyptian, Greek, Roman, Byzantine, and Islamic art, Coptic art inspires...