• Linkdin
ALCHEMPro
Featured Articles
Can Counterfeiting be beneficial for Brands?

Counterfeiting, while often damaging, can paradoxically benefit brands by signaling strong market demand and stimulating consumer interest. Fake products can raise brand awareness and drive original...

The Evolution of Urban Style

Urban and street style has evolved significantly over the past three decades. Starting with the 80s’ hip-hop tracksuits & bold accessories, moving through the 90s’ colorful prints & denim, to the...

Designer Sarees - essential part of women's wardrobe

Designer sarees are a must-have for any woman’s wardrobe, especially for special occasions. They offer exceptional quality fabrics, vibrant colour ranges, the latest designs, and cultural relevance. ...

The Eternal Magic of Traditional Bengali Wedding

Traditional Bengali weddings blend rich customs with vibrant attire, reflecting deep cultural significance. Brides, adorned in red Benarasi sarees and intricate jewelry like kaanpasha and hathphool,...

The Role of Colours in Fashion

Fashion has evolved significantly, with advances in communication and technology reshaping global markets and consumer demands. Fashion events now impact commercial success, involving large retailers ...

Emerging Chinese Luxury Brands

Emerging Chinese luxury brands are striving to revive traditional elements lost during the communist era. While some, like Moutai and Panda cigarettes, many newer brands struggle with a historical...

Womenswear gets the 'Adam' inspiration

Women's fashion has embraced menswear with a feminine twist, transforming traditional male clothing like slacks, blazers, and tuxedos into stylish, modern ensembles. Influenced by icons like...

Collaboration in the Fashion Industry

Fashion blends creativity and profit but often isolates teams with inefficient systems. Collaboration bridges these gaps, forming a strong network where people, tools, and processes unite. It's not...

Wearing confidence : Indian market for womenswear gets commercial

Indian womenswear has evolved with rising working women, financial independence, and awareness. In 2009, it earned $10.2 billion, growing at 11.6% CAGR. Ethnic wear like sarees and salwar suits...

Global street wear fashion : Simple and complicated

Casual and street wear clothes offer comfort, allowing people to relax after a tiring day. Street wear, with its mix of unusual styles, lets individuals express their personality. It often symbolizes ...

Is your business ready for Textiles 4.0? Before you can say, 'Yes', 'No', 'May be' or 'I don't...
Posted by
Aseem Prakash
Effective quality management starts with a quality policy. Effectiveness is the extent to which...
Posted by
Pradip Mehta
The focus in research and development (R&D) is now more and more set on new sustainable products...
Posted by
Fanny Vermandel
Why do I ask if India can afford to miss the bus again? Because whether we like it or not, whether...
Posted by
Rahul Mehta
A recent PricewaterhouseCoopers (PwC) survey concluded that a majority of US companies are having...
Posted by
Bill D’Arienzo
Imagine a cricketer, once an exciting player but now aged 45, having put on oodles of weight, too...
Posted by
Rahul Mehta
A few years later, the same process is now taking place in textile printing, and this has never...
Posted by
Gabi Seligsohn
Indians are too enamoured of Hollywood. We can’t help it. We have been conditioned this way. The...
Posted by
Anurag Batra
Luxury is a lifestyle, and fashion is just a minuscule part of it. Businesswise-the most visible or ...
Posted by
Abhay Gupta
It was not very long ago that people who shopped online in India were considered 'ahead of time'....
Posted by
Arun Sirdeshmukh