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Look To The Source
Look To The Source

Sustainability is no longer an option for fashion and retail brands. More than a trending buzzword, it needs to be woven into the very fabric that’s used to make our apparel.For a brand to be...

Digital technology key to sustainable fashion industry
Digital technology key to sustainable fashion industry

We are living in a world where technology is a staple for human beings, dominating all spheres of life. So it’s not exactly a surprise that the future of a sustainable industry also seems dependent...

The Sourcing Scenario
The Sourcing Scenario

Global supply chains are still reeling under the shock waves created by the scourge of COVID-19 pandemic. What started as a minor disruption in 2019-20 grew into a major sourcing hassle for...

Customer Lifetime Value – The Essential Marketing Mantra
Customer Lifetime Value – The Essential Marketing Mantra

Post Covid the basic human lifestyle changes have started to happen. To put it in a nutshell, slowly the mouse and keypad will be antique pieces and “voice and hand gestures” will be the new user...

Advantage D2C: How fashion brands are making the most of the platform to get a slice of the growing apparel market
Advantage D2C: How fashion brands are making the most of the platform to get a slice of the growing apparel market

Advantages of the Direct to Customer (D2C) business model over traditional business set up where retailers must go through layers of middlemen and building a direct contact with customers becomes...

5 Indian Traditional Handworks that are in Vogue
5 Indian Traditional Handworks that are in Vogue

Handicrafts like the Gota Patti and Kashidakari are making a comeback thanx to our designers who are showing interest in these intricate works and the common public who are lapping them up in their...

The World of Sustainability Just Suffered a Loss
The World of Sustainability Just Suffered a Loss

The textile industry is often touted as one of the biggest polluters to the environment. The need of the hour is to provide complex solutions to the complex nature of the textile industry issues by...

Antimicrobial Finish in Textile during COVID-19
Antimicrobial Finish in Textile during COVID-19

The textile industry is one of the most important industries as it provides clothing--one of the basic needs of human life.The textile industry has had many ground breaking innovations in the past...

5 Foolproof Steps to Name Your Clothing Brand
5 Foolproof Steps to Name Your Clothing Brand

Congratulations, you have decided to start your own fashion line! The name that you select for your line should be one that can carry you from the launch date of your business to several years in the ...

3 Digital Platforms Where Fashion Designers Should Be
3 Digital Platforms Where Fashion Designers Should Be

Digital and social platforms are some of the strongest resources that fashion brands have available to build their marketing presence. Platforms like Pinterest and Instagram allow you to showcase...

A recent PricewaterhouseCoopers (PwC) survey concluded that a majority of US companies are having...
Posted by
Bill D’Arienzo
Luxury is a lifestyle, and fashion is just a minuscule part of it. Businesswise-the most visible or ...
Posted by
Abhay Gupta
Indians are too enamoured of Hollywood. We can’t help it. We have been conditioned this way. The...
Posted by
Anurag Batra
A few years later, the same process is now taking place in textile printing, and this has never...
Posted by
Gabi Seligsohn
Effective quality management starts with a quality policy. Effectiveness is the extent to which...
Posted by
Pradip Mehta
It was not very long ago that people who shopped online in India were considered 'ahead of time'....
Posted by
Arun Sirdeshmukh
Imagine a cricketer, once an exciting player but now aged 45, having put on oodles of weight, too...
Posted by
Rahul Mehta
Is your business ready for Textiles 4.0? Before you can say, 'Yes', 'No', 'May be' or 'I don't...
Posted by
Aseem Prakash
The focus in research and development (R&D) is now more and more set on new sustainable products...
Posted by
Fanny Vermandel
Why do I ask if India can afford to miss the bus again? Because whether we like it or not, whether...
Posted by
Rahul Mehta