The dynamism fuelling the creative research is also the driving force behind the corporate strategy. Constant interaction between knowledge and experimentation materialises in a product that brings together innovation and craft excellence. In 2007 the headquarters was opened in Grassina, in the hilly environs of Florence. The atelier, the research laboratory and the prototype, knitwear and finished garment departments are grouped together in the new premises so that they are in continual contact with the style concept. This is to the benefit of Ermanno Scervino’s working strategy, which is to be directly engaged in the developments of his research, remaining in intimate contact with all the phases of workmanship.

The new headquarters also houses the offices in charge of administration and manufacturing and distribution logistics for the entire group. This makes the manufacturing aspect dynamic, boosting the offer while sustaining the intrinsic values of the label, a process of industrialisation that makes it possible to obtain a non-standardised, high-quality product.