R.M.Williams is committed to heritage education and passing on the skills of outback Australia. The R.M.Williams Outback Heritage Museum at the company's 5 Percy St Prospect retail store in Adelaide is the site of the first R.M.Williams workshop.

Since 2006, the company has hosted the annual R.M.Williams Longreach Muster in Longreach, QLD. The event sees Australia's best stockmen compete in a range of events and raises money for charity.