GINA is the last remaining British luxury brand that is designed and produced in London. This has made it very appealing to various designers as the design to production experience is very personal and instantaneous. Some of the most exciting projects have included working with the production teams of iconic films such as Woody Allen's To Rome with Love, most of the recent James Bond films - Casino Royal, Quantum of Solace, Die Another Day; Batman films including the recent Dark Knight Rises making all the boots for Anne Hathaway’s Cat Women.
GINA's fashion heritage has stemmed from Mehmet's desire to constantly push the boundaries of design. GINA has continued down the fashion road working with the likes of Katie Grand, Giles Deacon, Vivienne Westwood and Julian MacDonald.
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