License since 1999
Watches only in India
Edgy, urban, younger consumer

Bold, rebellious, and never shy, Diesel is a brand that doesn’t follow trends, it makes them. With a distinctive look and unique voice, Diesel is constantly moving style forward. Diesel watches reflect the confident, assertive nature of the brand. Large, loud, and never afraid of color, they don’t follow the “rules” of casual watch design, preferring to blaze new ground whenever possible.

License since 1999
Watches only in India
NY-inspired design
Female customer-driven, more mature

Designed for fashion-conscious urbanites, DKNY effortlessly expresses the real spirit of New York. The DKNY watch collection addresses the broad range of lifestyle needs from work to weekend, jeans to evening. Feminine and real, it offers a unique mix of designs to multiple generations around the world.

License since 1997
Watches only in India
Classic design skewed to male consumer
2 Brand stores in Hong Kong

The name Armani is synonymous with fashion. Each brand in the Armani family offers its own subtle variation on the legendary house’s approach. The Emporio Armani collection is infused with an understated sense of confidence, offering up classic watch styles imbued with heritage and enduring design. The elegant simplicity of Emporio Armani watches makes them favorites for discerning watch lovers across a range of ages and lifestyles.

License since 2001
Swiss-made
Major 2011 growth
Classic, British design

Burberry is an iconic British brand synonymous with innovation and craftsmanship. Based in London under the direction of Chief Creative Officer Christopher Bailey, the brand has a global reputation for pioneering design and fabrics. Established in 1856 by British inventor Thomas Burberry, the brand has a history of innovation and discovery. Chosen by the great explorers of the day including Shackleton, Amundsen and the trans-Atlantic aviators Alcock and Brown, Burberry today has become defined by its authentic outerwear heritage and the iconic trench coat. Through the exploration of unique brand innovations such as Burberry Acoustic, Art of the Trench, and fully immersive runway shows, Burberry continues to connect heritage with cutting-edge technology and digital media. It’s this same dedication to embracing leading edge ideas, while blending them with the heritage of the brand that drives the Burberry timepiece collection. Recognized for their function and admired for their style, Burberry timepieces are true modern classics.

License in 2004
Watches only in India
Primarily U.S., with fast global growth

The Michael Kors brand is born in America, but its heart is on the run. From Milan to Minsk, New York to New Delhi, the Michael Kors collection is designed to live up to a fashion-fueled global lifestyle, no matter what the destination. Taking classic silhouettes and infusing them with modern touches and a flourish of glam, Michel Kors watches are always in tune with the season, and inspired by up-to-the minute styles from downtown runways to uptown avenues.

License since 2004
High-performance sport
Modern urban prep

From streetwear fans and urban preps to collegians and Ivy-Leaguers, adidas Originals excels as one of the world’s most recognized sports lifestyle brands. With a focus on fashionably reinventing classic function, adidas embraces its own heritage of design and quality to create a style found nowhere else. adidas Originals Timing uses the same philosophy, fusing traditional watch design elements with modern technique and detail, resulting in a sleek, distinctive look and feel that is unique amongst the fashion watch landscape.