Van Heusen is India’s No. 1 premium lifestyle brand for men, women and youth. The best-selling dress shirt brand in the world, Van Heusen has been associated with stylish, affordable and high-quality shirts since introducing the patented soft-folding collar in 1921. With a rich heritage of 128 years, the brand entered India in 1990. It has had the unique distinction of establishing not only the brand, but also the ready-to-wear category in India.