Cesare’s marketing philosophy has always been unique and way ahead of his times. This philosophy is behind his collaborations with the time’s great photographers such as Ellen Von Unwerth, Luis Sanchis, Terry Richardson, Taryn Simon, Cedric Bouchet, Inez Van Lamsweerde and Vinoodh Matadin, CraigMcDean, Mario Sorrenti and Steven Meisel who have photographed the most famous top models such as Carla Bruni, Karen Mulder, Kristen McMenamy, Shirley Mallman, Stephanie Seymour, and many more.

Cesare Paciotti is currently working towards reaching the following goals:

• Opening of two new factories in Italy
• Use of an organizational system inspired by the Japanese model of Lean Thinking
• Training of the new employees in production in order to pass along the knowledge and expertise which are fundamental for the company
• C.R.M.(Customer Relationship Management)index to analyze the target customer
• Opening of 30 more flagship stores in the fashion capitals of the world within the next 5 years
• Cesare Paciotti will very soon open up a “Creative lab”, where the most brilliant minds selected from the best schools of design will collaborate with the brand and will cohesively work to bring out some  out of the box concepts and most creative trends in the world.