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Product Focus

American Swan | Date Wear

What: One of the Top 5 men’s looks for the summer season unveiled by Sidharth Malhotra

USP: The disco lights and dance floor require less colours and more style to make it a hit. Combine printed shirt and casual chinos with striped belt and tan brogues.

Price: Rs 1,999 (printed shirt and striped belt), Rs 2,299 (casual chinos), and Rs 3,999 (tan brogues).

Available: On americanswan.com

Intoto | Solemate

What: Sneakers collection for women

USP: Designed to perfection, these cute sneakers are a must have footwear this season. Pair them with dresses, jeans or shorts and turn heads wherever you go.

Price: Rs 1,000-3,000

Available: On intoto.in

Mirraw | Resham Bagh

What: Specially curated selection of silk sarees and complementing jewellery

USP: This selection curated in association with popular saree draper Dolly Jain seeks to celebrate the glorious silk industry in India by raising awareness about its luxurious splendour, its richness and the arduous manufacturing process behind the gorgeous sarees, suits and home furnishings that are so sought after across the world.

In addition to the range of Kanjivaram sarees handpicked by Dolly Jain, this collection includes a stunning assortment of Banarasi, art silk and Bhagalpuri silk sarees and an inimitable collection of silk salwar kameez. To complete the look, patrons can also buy beautiful jhumkas and necklaces that go best with resplendent silk apparel.

Price: Rs 1,000-57,000

Available: On mirraw.com

Converse | Chuck Taylor All Star II

What: Reflective print collection of sneakers for spring 2016

USP: Designed and built for the next generation of creatives, the Chuck II Reflective Print sneaker combines the enhanced comfort of a Nike Lunarlon sockliner, nonslip padded tongue and micro-suede lining, with durable reflective print canvas uppers for added low light visibility and style. The exterior print details elevate Chuck Taylor’s most recognisable features with a fully embroidered All Star ankle patch, high foxing and monochrome matte eyelets. This new release re-imagines two of Converse’s most iconic prints, Camouflage and Stars and is available in both hi-top and ox silhouettes.

Price: Rs 5,999–6,499

Available: At Converse retail stores and at select Planet Sports and Central stores

W | #Unusuals

What: Spring-summer 2016 collection of fusion wear for women

USP: This collection presents a genre of clothing that is rooted in Indian sensibilities yet adapts well to the western outlook. Combining grace with easy functionality the collection establishes new trends and gives a new meaning to fusion dressing.

The key looks of the collection include floor sweeping or ankle length stiletto kurtas, cropped pants and culottes, layered look with long and short gilets, Geo-Matrix collection with bold and geometric prints and Artsy from the Wishful collection that combines art with wearable fashion.

Price: Rs 1,299 onwards

Available: At all W for Woman EBOs, MBOs, and online on wforwoman.com and all leading portals.

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