Code of Business
Ethical Trading

Their commitment to ethical trading is central to how they operate. They value the people who make their products and continue to work with their suppliers to improve the working conditions.

What is ethical trading?

Ethical sourcing is about acting responsibly towards the people who make their products by supporting their suppliers in providing good quality jobs.

Their objectives

The New Look Group shares the same ethical objectives to:
  • Be fair: to the customers, suppliers, employees and the people who make the products.
  • Be a good neighbour to the world.
  • Deliver value and ethical values to the customers.
  • Continuously improve: their intention is to improve everything they can at every opportunity, however they recognize that they cannot solve all of the problems in the supply chain overnight. Where big changes are practical they want to make those changes and make them stick. Where that isn't practical they always work to make little changes that will make a difference.
  • Ensure that ethical trading is central to how they operate.

Why they do it

New Look believes in giving everyone involved in their supply chain an opportunity to live a decent life. They want their customers and their staff to feel good about New Look's products and how they are sourced. New Look believes in raising the profile of what fashion retailers are doing in ethical trade.

How they work

They work with 100% of New Look's supply chain to improve working conditions for the people who make their products. They ask all their suppliers to:

  • Take ownership of any problems
  • Work with us to tackle problems
  • Be open and honest with us

This helps them understand what is good about the way they work with their people and what can be improved. They are a member of the Ethical Trading Initiative and collaborate with nongovernmental organizations (NGOs), trade unions and experts to make a bigger difference. They ensure all their internal teams are thinking ethically.

Their commitment to ethical trading is central to how they operate. They value the people who make their products and continue to work with their suppliers to improve their working conditions.

"New Look is at the forefront of developing innovative approaches to tackling some of the most urgent issues for workers, including raising wages and enabling workers to organize themselves. We support its efforts to start to tell the story of how it is putting its ethical trade principles into practice." Dan Rees, ETI Director.