Hong Kong Fashion Week for Fall/Winter

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Small Labels can save Pocket
A recent survey by a reputed magazine states that when customers were asked to name their favorite apparel brands, only 16% of them responded. This denotes a low level of brand loyalty, especially in ...   Read Full Article
The Timeless Handmade Jewelry
Jewelry has always been essential to people who loves to accessorize. One special piece can make such a difference in the presentation of same outfit. There are so many different variations and ...   Read Full Article
Home Textile Exports: Design Issues, Challenges and Opportunities
Home furnishing industry has been vibrant and happening place in the textile industry in the last one decade both in India and elsewhere. Designers, producers and the marketers endeavor to read the ...   Read Full Article
Benefits of Bamboo Fabric
During the 1990's, before saving our world became a mainstream concern, what we consumed and used to create products, foods, and apparel with were unimportant. But among all other crazes that have ...   Read Full Article
'Ayurvastra' - Dress Code for a Healthy Lifestyle
'Ayurveda' is a traditional and the most influential form of medicine native to India originating from its Vedic traditions. It is popularly practiced in many parts of South Asia. It involves ...   Read Full Article
Clothing Industry in Turkey
Textiles and clothing are one of the most important sectors of the Turkish economy and foreign trade. These sectors have an annual production value of US$ 30 billion and had a 21.5% share in total ...   Read Full Article
"The Enticing World of Colors" - Fall & Winter Palette for 2009
Shopping for fall and winter is an exciting experience. Magazines are filled with color and fashion trends, and new styles come into the market. The color palate of fall and winter, 2009 gravitates ...   Read Full Article
Why Rebranding?
Rebranding is the process by which a service or product that was developed in one brand, or company is marketed in a different brand name or identity. This involves essential changes in the brand’s ...   Read Full Article
Brand Building in the Apparel Industry
Today's global market witnesses a cut-throat competition. Many new products enter the market, stay for a while, and then go obsolete. Fads come into existence and vanish even quicker than they ...   Read Full Article
'Cutting a Dash' with Eco Friendly Clothing
The growing concern for global warming boosts the demand for organic products. With chemicals taking a toll on human health and environment, more and more people are becoming conscious of living ...   Read Full Article
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