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    Retail View All
    Whispers from the Fringe: Are Emerging Designers being Left Behind?
    Whispers from the Fringe: Are Emerging Designers...
    Emerging designers remain central to fashion’s creative evolution but face shrinking space due to...
    From Storefronts to Storytelling: The Future of Multi-Brand Retail
    From Storefronts to Storytelling: The Future of...
    Multi-brand retail is moving from assortment-driven models towards curated, story-led experiences...
    E-commerce View All
    D2C: Dimensions to Conquer
    D2C: Dimensions to Conquer
    D2C success depends on finding the right strategic dimensions beyond product and price. Strong...
    The Rise of AI Shopping Assistants: Fashion’s Smartest Stylists
    The Rise of AI Shopping Assistants: Fashion’s...
    AI shopping assistants are transforming fashion retail by offering personalised, conversational,...
    Features View All
    Does the Hemline Index Still Hold True?
    Does the Hemline Index Still Hold True?
    The Hemline Index once suggested that skirt lengths rose or fell with economic confidence, but this idea no longer holds in today’s complex fashion landscape. With multiple hemlines co-existing,...
    Ukrainian Hutsul Costume Explained: Origins, Symbolism, and How it is Worn
    Ukrainian Hutsul Costume Explained: Origins, Symbolism, and How it is Worn

    Ukrainian Hutsul attire captures the essence of Carpathian Mountain life through vivid colours,...

    Vyshyvanka: Ukraine’s Story Stitched in Thread
    Vyshyvanka: Ukraine’s Story Stitched in Thread

    The vyshyvanka is Ukraine’s living history, where every stitch carries memory, belief, and...

    The Krakowiak Costume: A Complete Guide to Poland’s Iconic Folk Dress
    The Krakowiak Costume: A Complete Guide to Poland’s Iconic Folk Dress

    The Krakowiak costume reflects Poland’s vibrant folk heritage through bold stripes, rich...

    Trends View All
    Style Inspiration – Ft. Hailey Bieber

    Style Inspiration – Ft. Hailey Bieber

    Checkered Bottoms: In

    A Grand Mix
    A Grand Mix

    The first digital India Couture Week showcased the skills of master craftspeople and embroiderers that have made Indian bridalwear one of the most coveted in

    Expo of colours
    Expo of colours

    It was described as the first phygital fashion week, and the FDCI's Lotus Makeup IFW turned out to be a riot of colours, reports Meher Castelino

    Product Focus View All
    Label Varsha | Festive Edit

    What: Collection of kurtas for women

    USP: Striking the perfect balance between age-old crafts and modern-day influences, the collection redefines festive dressing. An amalgamation of intricate embroidery work and rich fabrics, Label Varsha’s festive collection is effortlessly stylish. The collection features Kajal Aggarwal as their muse, showcasing designs in pastel hues and woven embroidery with lace detailing.

    Price: Rs 6,499

    Videos VIEW ALL
    Livaeco by Birla Cellulose™
    Livaeco by Birla Cellulose™
    Designer Watch View All
    Prathyusha Garimella

    Prathyusha Garimella

    Prathyusha Garimella

    Hyderabad-based designer Prathyusha Garimella is known for blending...

    Igor Chapurin

    Igor Chapurin

    Chapurin

    "Now we can see the Russian trend in international fashion. And Russian themes...

    Anita Dongre

    Anita Dongre

    AND

    Designer, par excellence, Anita Dongre has been at the forefront of the Indian...

    Stephan Caras

    Stephan Caras

    Stephan Caras Design Inc.

    During his fashion journey, he has established a new standard of elegance for...

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